Your Complete Wedding Resource
Wedding411 exists to connect local businesses to engaged couples and assist them in creating their vision of the perfect wedding. Couples planning are in a must-buy situation with a deadline…their wedding date!
To help our business partners increase their share of the lucrative $50Billion dollar a year wedding market, Wedding411 offers knowledge and experience in marketing to this targeted audience.
Our staff has worked with approximately 5,000 Maryland/DC/Southern Pennsylvania businesses and helped to place their message in front of over 115,000 engaged couples. We have participated in over 1,500 Wedding Events, all with the goal of connecting businesses to couples quickly, efficiently, and professionally.
Our local team of marketing professionals provide the
ultimate marketing resource for you by:
- Building a relationship with your business, intently listening to your needs and concerns.
- Creating customized marketing solutions, unique to your financial range and goals.
- Sharing the latest information on promotions and trends, keeping you at the forefront of the wedding industry.
Click on the categories to browse the diverse range of services that Wedding411 offers.
Where are You on The Web?
81% of consumers do online research prior to making a purchase. As e-commerce grows, couples will be searching for you and your competitors when deciding who they want to work with. It is necessary for businesses to have a functional, beautiful, and reachable website.
Wedding411ondemand.com is a dynamic and interactive website full of helpful information, tips, reviews, specials offers, and upcoming events. Thousands of newly engaged couples use our website every month as their resource to decide on what products and services they will spend their money on.
Wedding411ondemand.com is designed to help you grow your wedding business through the following services.
Preferred Vendor Page
Whether you wish to avoid the trouble of maintaining your own website or want to boost traffic and ranking for your existing one, a webpage on Wedding411ondemand.com can help! Designed by specialists, your page is optimized for search engine rankings as well as user experience.
Your page allows you to simply showcase all the best aspects of your business, including:
- Attention-grabbing bio
- Easy-to-navigate gallery of images from your business
- Promotional videos
- Links to your social accounts
- Special deals and offers
- Customer reviews
- Contact form for direct communication
Ideas & Inspiration
Our newest website update now allows planning couples to create inspiration boards within our Ideas & Inspirations tab. This page gives couples access to hundreds of photos uploaded from Wedding411’s preferred vendors giving them ideas for their celebration, while connecting them to the businesses that can bring those ideas to life.
Designed to bring the most relevant information to couples, Wedding411ondemand.com compiles the information obtained from local engaged couples into our marketing database. This information provides valuable insight on the trends and interests of your target audience.
Get access to our database to grow your email lists, print mailing labels, devise targeted marketing campaigns, find new revenue streams, and boost the success of your business.
Reach an enormous market in a cost-effective and efficient way
Social Media Marketing
Our team provides 1-on-1 support, helping you reach your social media goals through the following services:
Boost brand awareness and generate buzz with daily or weekly social posting. Send us content or have us create it for you!
Put your best foot forward by having our team of specialists design an effective and optimized social media account. A lot goes into an attractive and comprehensive social profile, including logo, cover images, image galleries, video galleries, hours, location, company description, and more.
We offer social profile-building services giving you the best platform to connect with your target audience.
In order to have a successful social media account, you will need an audience. Building a following on social media is time consuming, with many businesses unable to devote the time and resources it takes to understand and build their social following.
Our team will work with your account, connecting and interacting with the right people and pages to bring relevancy and attention to your pages and posts.
Did you know that 91% of people trust online reviews as much as personal recommendations? Reputation Management allows our team to monitor your reviews and mentions across all platforms on the web to ultimately improve your online reputation.
Whether positive or negative, it is important to respond to customer reviews. By not responding to reviews, businesses can be losing 15% of their customer base. Responding to reviews also increases your trust with consumers as well as search engine crawlers, benefiting your business on both the front and back end of the internet. Our team responds to all mentions and reviews of your business in a timely manner.
How many places is your business posted online? Is your information correct on all of them?
From Google My Business, to Yelp, to BB, to Angie’s List and more, there are hundreds of platforms in which your business information is shared. Having incorrect or irrelevant information out on the web hurts your businesses visibility. Not only does having outdated information prevent your customer from reaching you, but it also hinders your Google search rankings. Taking the time to manually comb through these listings for accuracy is time consuming and challenging; especially if you are working with multiple locations.
Our team helps you take control of your online presence by performing an audit on the accuracy of your online listings. We then send your correct information to the largest data providers within the internet. This method is one of the most efficient and effective ways to boost your online presence with business owners seeing a 172% increase in their overall listing accuracy.
One of the most cost-effective marketing solutions out there, email marketing can produce a 3,800% return on investment.
Email marketing gives your business access to a large audience. With thousands of couples visiting and creating profiles on wedding411ondemand.com, our email list is a rapidly expanding resource. We offer newsletter sponsorships, which not only allows businesses to promote within our Couple’s Newsletter, but also within our B2B newsletter, giving you exposure on both sides of the industry.
Wedding411 goes even further to help local businesses get the most out of their email campaigns. We also offer segmented audiences, allowing you to target couples with specific interests. Providing detailed segmentation makes it easy for you to reach your ideal target audience, provide relevant information, and create personalized experiences for customers.
Stand Out with Interactive Opportunities
Direct Mailers are creative, interactive, and memorable. Promote your own brand vision, or have a Wedding411 graphic designer assist you. Our team is here to help you along every step of the way, from production to mailing.
Connecting You To the Industry
Wedding411 is built around the belief that business should be personable. Face-to-face communication, and establishing long-term relationships by taking the time to truly understand the goals and marketing needs of every local business we have the opportunity to meet, is a priority.
In an effort to bring local, like-minded, hospitality business professionals together to share ideas, discuss industry trends, and learn about the variety of products and services their peers offer, Wedding411 has developed several programs that allow local businesses to expand their success through in-person events and opportunities.
Wedding events in Baltimore City, Baltimore County, Howard, Harford, Carroll, Frederick, Anne Arundel, Talbot, and Queen Anne’s counties.
Participating in 50+ local wedding shows and events yearly, keeps the Wedding411 brand in front of local, engaged couples.
The focus is on events in Baltimore City/County, Howard, Harford, Carroll, Frederick, Anne Arundel, Talbot, and Queen Anne’s counties.
From large events at the Baltimore Convention Center to more intimate events at hotels, country clubs, and private venues, the goal is for the Wedding411 team to meet and greet couples at the beginning of their planning journey, and to gather key information about the wedding they envision. This information is immediately uploaded to our database for our advertising partners to access. The goal is to get your marketing message in front of engaged couples in a timely and effective manner.
30+ years involvement in the Maryland wedding and special event industry, working with predominantly small to medium-size businesses , has given our team a perspective, and the experience to work with local entrepreneurs and professionals, helping them develop plans and work through a variety of day-to-day challenges. A passion for this industry, a drive for excellence and an eye for organization and detail is what we are known for.
Continuing Education & Seminars
Our staff attends workshops, seminars, and webinars, listens to podcasts, and reads trending articles and books on the latest marketing concepts from social media to online reputation management, SEO and a wide variety of other business topics.
Passing current, trending marketing information along, through monthly eBlasts and hosting Seminars with national speakers and local experts is part of what Wedding411 offers to our advertising partners and prospects as well.
Spending time with other local wedding industry professionals is paramount for every genre of wedding business. This allows you to build your line of referral partners, learn fresh new ideas and methods, bounce ideas off of your peers, and even become acquainted with competitors in a positive forum.
Currently we are offering Coffee, Cake & Conversation, once a month on Tuesdays. Limited to 25 professionals. This intimate gathering allows for the strengthening of business connections.